Hair Tips from one of NYC’s Top Stylists: Going Darker for Fall/Winter

Hair Tips from one of NYC’s Top Stylists: Going Darker for Fall/Winter

Happy fall ya’ll! Ok, I’m not southern, but sometimes I’m just so tempted to say that…. Anyway – let’s talk about my hair! Have you noticed I’m darker? After four years of balayage I was feeling like a change was on the horizon. Plus, fall/winter is the best time of year to go darker.

If you’ve been following me, you know I don’t do anything with my hair without consulting my creative colorist/stylist, Tre Wyrosdick. And as the thought of going darker continued to present itself in my thoughts, I knew I had to do it. As such, I gathered some inspo images and broke the news to Tre, who was on board from the jump.

I brought an image of Marianna Hewitt into the salon because she is literally #goals (I also think I’ve mentioned her 900 million times in my posts) and we got started! What I liked about Marianna’s hair was that it was dark, with lighter brown throughout. The thought of going one color scared me because I know once the spring/summer rolls around I’ll be itching to go light again.

If you’re thinking about going darker, I think you’ll find the below Q&A with Tre really helpful. Ps: Say I sent you to receive 15% off your first salon service.


Q: I switched things up on you this time and surprised you with wanting to go a bit darker for fall/winter. What was your initial reaction?
Alyssa, I was so excited when you told me you were ready for a change! You know I love where your color has been living with the lighter bronde shade, which can over time leave ends feeling dry for darker brunettes.

Q: I love my new color – it’s dark (like my natural shade), but we left some lighter pieces throughout. Why was this the best option?
A: Even though we decided to take to you to a darker place, closer to your natural color, it would look a bit unnatural for it to be monochromatic. Longer hair always [needs] dimension. I used Wella Color Touch, a gentle demi-permanent color that gradually fades over time. It adds lots of shine and conditions the hair. Since all color fades over time it is a better, more gentle option for going darker for a season. Allowing the color to fade means when you are ready to go lighter in spring we will not have to damage hair lifting through permanent color.

Q: For those that are looking to darken their hair for the winter, can you explain some of the benefits?
A: Going darker in fall in wonderful for just giving your hair a break from the highlights, which can dry out the hair. Think of winter as the time to condition and add shine with deeper, richer shades of your current color or try something more daring since it will fade out! Since it is dryer time of year and the climate is rough, a weekly at home treatment with a mask will help to keep hair manageable and keep color shiny.

Q: Lastly, what’s the upkeep for maintaining this shade throughout the next few months?
A: To maintain this color Alyssa, I recommend getting a glossing service in salon every six weeks. It only takes about 15 minutes and maintains the richness and shine of color. We use Kerastase Fusio Dose treatments to seal in color in 5 minutes to add extra shine and hold for color. Color saving shampoo and conditioner, hair mask treatments at least twice a month and extending time between shampoos can really help extend the life of color. Dry shampoo might become your BFF.

How Do You Label Your Title as an Influencer?

How Do You Label Your Title as an Influencer?

Sometimes when I’m on a first date or just chumming it up with a stranger and they ask me what I do, I don’t really know how to answer. Sure, I say I’m a publicist, but I’m also an “influencer,” so I can’t leave that part of my life out.

However, saying you’re an influencer just sounds thirsty AF because there’s SO MUCH MORE that we do than the title allows people to think of (you all know how I feel about the misconceptions surrounding influencers. If you don’t, check out this past post that explains my thoughts).

So that leads me to my point. How do I (and others like me) explain what we do to strangers that entails all that we really do. Sure, we can say we’re content creators, but that’s super ambiguous. Saying you’re an entrepreneur sounds pretentious and so cliche millennial. I don’t really want to say I’m a blogger because that also minimizes what I do (plus, so much of my stuff is social-based vs. blog-based). So what do I say? How do I articulate all that I do within one concise title?

I wish I had advice to give because I know a lot of us have this question, but I’m more so interested in hearing your thoughts on this one. Usually I’m the one giving the advice, but here I am asking for it! I’ve asked many fellow influencer friends about this very same topic and they all agree that there isn’t really a word or title to define what it is that we do. So, with that said, I’d love to start an open dialogue around this, so we can all hopefully come up with something.


  • Founder
  • Digital Influencer (sounds a bit better than social influencer in my opinion)
  • Creator
  • CEO

I’m out of ideas… time for your input! Let me know what you think by leaving a comment.

TUTORIAL: Old Hollywood Glam Curls

TUTORIAL: Old Hollywood Glam Curls

Are you wanting to switch up your ‘do? How about trying something reminiscent of the ’40s? Nothing is more glamorous than old Hollywood glam curls and I’ve figured out a quick & easy way to achieve the look. Check out my tutorial below, plus my step by step instructions.

  1. Section off your hair
  2. Starting with the bottom layer, use a wand (the smaller wand, the tighter curl) to curl your hair away from your face
  3. Before moving to the top layer of your hair, be sure to part it in a deep side part (on whichever side your prefer)
  4. Continue curling the top section of your hair away from your face
  5. When you get to the front of your hair near your face, section off a 3-4 inch patch  on the side with more hair
  6. Separate this portion of hair into smaller sections (I did two as seen in the video) and curl your hair inward and towards your face
  7. As you remove the curling iron, keep your hair into a curl and secure it with a bobby-pin
  8. Continue until the entire section is done, bobby-pinning it down along the way
  9. Grab hairspray (I swear by this hairspray) and set the look
  10. Continue on with your routine while the curls sit pinned up (do your makeup, watch some TV, etc.)
  11. Around 15-30 minutes later, unpin your front pieces and use your hands to smooth out the curls
  12. Finish off your look with some hairspray & you’re ready to go!

Do you find this helpful? Still have some questions? Let me know by commenting below and I’d be happy to answer them. Would love to see before and after photos if you’re trying this!


GIVEAWAY: Elemis Superfood Facial Oil

GIVEAWAY: Elemis Superfood Facial Oil

You might remember a video I recently posted for the Brand Elemis. As I said in my post, I’m obsessed with them and have since added facial oil into my skincare routine. Since I love the Brand so much and because they love their customers so much, we’ve teamed up to giveaway a complimentary deluxe sample of their Elemis Superfood Facial Oil.  Trust me, you’re going to want this!

Want to know more about the product? Well for starters, it’s full to the brim with vitamins, minerals and omegas. It’s seriously skin health in a bottle and is perfect for anyone who wants an everyday facial oil that gives skin a radiant, healthy glow.  It contains a blend of 9 highly concentrated plant-based superfoods to strengthen and nourish the skin including Broccoli, Flax Seed, Cucumber, Macadamia and Daikon Radish (sounds almost sounds good enough to eat, am I right?). And with 90% of women agreeing that it visibly minimized the appearance of dull skin, we think this is a delicious way to achieve a flawless complexion.

How to apply: Massage 3-4 drops over the face and neck every morning and evening before serum and/or moisturizer.

Check out a photo of the sample you’ll be receiving below. Ps. It’s super easy, so why not! Once you receive the product, write to me in the comments section to let me know what you think of it!



Breaking Point 101: Transitioning Your Haircare Routine from Summer to Fall

Breaking Point 101: Transitioning Your Haircare Routine from Summer to Fall

Warning: I’m about to get a little TMI (it wouldn’t be a blog post from yours truly if I didn’t go there…). Anyway, I’ve suffered from eczema my entire life. I have memories of scratching my legs as a child until I bled (ouch!). Now that I’m older, it’s not just my legs and arms that are affected by dry skin, but my scalp is too. It doesn’t help that I have naturally curly hair, which is more prone to dryness (something having to do with the follicles being oval vs. round).

As I’ve grown older, I’ve especially noticed my eczema flaring up when the seasons change. And what do you know, my hair is already showing signs of dryness and it’s only the end of September! That’s why I wanted to take some time to talk to you guys about transitioning your haircare routine from summer to fall. Please find some tips below!

Tip #1: Wash Your Hair Only 2-3 Times a week: The tricky thing with eczema in your scalp is that it actually gets worse the longer you go without washing your hair. However, the hot water isn’t good for it either, so often times it feels like you can’t win. I find that washing your hair 2-3 times a week (NO MORE), is the right balance. Make sure the water isn’t scorching hot.

Tip #2: Shampoo and Condition the Helps Repair Hair: For me, I find that using 180Pro’s Length Revival Collection a big help. It is ideal for anyone with long or hard-to-grow hair that suffers from breakage and split ends caused by color, chemical services and heat styling. The collection is designed to strengthen strands so damage doesn’t hinder hair’s growth.

Tip #3: Use a Combing Cream: I love to use 180Pro’s Length Revival Combing Cream when my hair is damp, as it really helps prep & prime my hair for styling by detangling, moisturizing, smoothing and protecting against breakage.

Tip #4: Opt for Air-drying vs. Blow-drying: Opting for air-drying vs. blow-drying is always a good idea. Save your scalp from the harsh heat by letting it dry the au-natural way. However, be sure to do this inside, you don’t want to run the risk of going outside with a wet head in the cooler weather.

Hope these tips help! Any questions? Comment below and I’ll be sure to get back to you!